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	<title>L.I.F.T. &#187; marketing</title>
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	<link>http://leegertrained.com</link>
	<description>Strength Training, Physiology, Nature, and Society</description>
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		<title>A Most Revealing Pyramid</title>
		<link>http://leegertrained.com/a-most-revealing-pyramid</link>
		<comments>http://leegertrained.com/a-most-revealing-pyramid#comments</comments>
		<pubDate>Thu, 11 Mar 2010 17:03:01 +0000</pubDate>
		<dc:creator>Josh</dc:creator>
				<category><![CDATA[Hot stuff]]></category>
		<category><![CDATA[Life Lessons]]></category>
		<category><![CDATA[accountability]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[culture]]></category>
		<category><![CDATA[food]]></category>
		<category><![CDATA[government]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[obesity]]></category>
		<category><![CDATA[responsibility]]></category>
		<category><![CDATA[subsidy]]></category>

		<guid isPermaLink="false">http://leegertrained.com/?p=1270</guid>
		<description><![CDATA[Another great post from JR prompts a follow-up piece by me.
This one is about food subsidies by the Federal government, the Farm  Bill.  It comes from The Physicians Committee for Responsible Medicine.  Hopefully, I&#8217;m not violating anything in reproducing this chart they created:
As PCRM&#8217;s post points out, the Farm Bill not only [...]]]></description>
		<wfw:commentRss>http://leegertrained.com/a-most-revealing-pyramid/feed</wfw:commentRss>
		<slash:comments>5</slash:comments>
		</item>
		<item>
		<title>Mind Programming &#8211; Book Review</title>
		<link>http://leegertrained.com/mind-programming-book-review</link>
		<comments>http://leegertrained.com/mind-programming-book-review#comments</comments>
		<pubDate>Sat, 06 Mar 2010 17:13:21 +0000</pubDate>
		<dc:creator>Josh</dc:creator>
				<category><![CDATA[Book Reviews]]></category>
		<category><![CDATA[Life Lessons]]></category>
		<category><![CDATA[book review]]></category>
		<category><![CDATA[eldon taylor]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[mind programming]]></category>
		<category><![CDATA[persuasion]]></category>

		<guid isPermaLink="false">http://leegertrained.com/?p=1253</guid>
		<description><![CDATA[I&#8217;ve been meaning to put this review up for a while, and haven&#8217;t had the time.  Now&#8217;s the time!
Mind Programming, by Eldon Taylor, is a book about persuasion techniques, marketing methods, and self-change.
While Eldon is a little redundant at times, and pulls from many other sources in the first half of his book, his [...]]]></description>
		<wfw:commentRss>http://leegertrained.com/mind-programming-book-review/feed</wfw:commentRss>
		<slash:comments>4</slash:comments>
		</item>
		<item>
		<title>Kick the habit</title>
		<link>http://leegertrained.com/kick-the-habit</link>
		<comments>http://leegertrained.com/kick-the-habit#comments</comments>
		<pubDate>Wed, 02 Dec 2009 06:51:13 +0000</pubDate>
		<dc:creator>jleeger</dc:creator>
				<category><![CDATA[Hot stuff]]></category>
		<category><![CDATA[Life Lessons]]></category>
		<category><![CDATA[exercise]]></category>
		<category><![CDATA[health]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[physical activity]]></category>
		<category><![CDATA[smoking]]></category>

		<guid isPermaLink="false">http://leegertrained.wordpress.com/?p=754</guid>
		<description><![CDATA[It&#8217;s so hard to get people to exercise, they say.  But I think it might be because they&#8217;re going about it the wrong way.
I&#8217;d like to draw an analogy, between the effort to get people to start exercising, and the effort to get people to stop smoking.
The anti-smoking effort has had a tremendous impact on [...]]]></description>
		<wfw:commentRss>http://leegertrained.com/kick-the-habit/feed</wfw:commentRss>
		<slash:comments>6</slash:comments>
		</item>
		<item>
		<title>Creating Markets</title>
		<link>http://leegertrained.com/creating-markets</link>
		<comments>http://leegertrained.com/creating-markets#comments</comments>
		<pubDate>Fri, 09 Oct 2009 19:06:39 +0000</pubDate>
		<dc:creator>jleeger</dc:creator>
				<category><![CDATA[Life Lessons]]></category>
		<category><![CDATA[creating]]></category>
		<category><![CDATA[fitness]]></category>
		<category><![CDATA[food]]></category>
		<category><![CDATA[health]]></category>
		<category><![CDATA[I'm not a doctor but I play one on TV]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[nike]]></category>
		<category><![CDATA[shoes]]></category>
		<category><![CDATA[starbucks]]></category>
		<category><![CDATA[vicks]]></category>

		<guid isPermaLink="false">http://leegertrained.wordpress.com/?p=616</guid>
		<description><![CDATA[Hello!  It&#8217;s me again!
I&#8217;m not a doctor&#8230;but I play one on TV!
Vicks 44
 
Yes&#8230;that&#8217;s right.  Blah blah blah, buy Vicks, dummy&#8230;blah blah blah, Vicks, blah blah, Adult, blah blah, formula, blah, you&#8217;re under, blah, my, blah, command, blah, blah blah&#8230;
Sure, Vicks might help you to feel better.  But is it medicine?  It&#8217;s mostly alcohol.  [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Closer to Nature</title>
		<link>http://leegertrained.com/closer-to-nature</link>
		<comments>http://leegertrained.com/closer-to-nature#comments</comments>
		<pubDate>Wed, 07 Oct 2009 02:49:41 +0000</pubDate>
		<dc:creator>jleeger</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[civilization]]></category>
		<category><![CDATA[culture]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[nature]]></category>
		<category><![CDATA[society]]></category>
		<category><![CDATA[systems]]></category>

		<guid isPermaLink="false">http://leegertrained.wordpress.com/?p=604</guid>
		<description><![CDATA[When I attended Tom Brown&#8217;s Trackerschool a few years ago, one of the things Tom said was that the only cure for our civilization was to get people participating in nature again.
Mick Dodge, the Barefoot Sensei, has a similar belief (though alternate means).
Do I need to say that I agree with them?  Okay, then I [...]]]></description>
		<wfw:commentRss>http://leegertrained.com/closer-to-nature/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Scapegoats, Blamecasting, and Excuses</title>
		<link>http://leegertrained.com/scapegoats-blamecasting-and-excuses</link>
		<comments>http://leegertrained.com/scapegoats-blamecasting-and-excuses#comments</comments>
		<pubDate>Fri, 13 Mar 2009 16:45:30 +0000</pubDate>
		<dc:creator>jleeger</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[banking]]></category>
		<category><![CDATA[blame]]></category>
		<category><![CDATA[blamecasting]]></category>
		<category><![CDATA[ceo]]></category>
		<category><![CDATA[crisis]]></category>
		<category><![CDATA[dr. phil]]></category>
		<category><![CDATA[enron]]></category>
		<category><![CDATA[excuse]]></category>
		<category><![CDATA[exercise]]></category>
		<category><![CDATA[fitness]]></category>
		<category><![CDATA[ghetto]]></category>
		<category><![CDATA[great pacific garbage patch]]></category>
		<category><![CDATA[health]]></category>
		<category><![CDATA[interconnectedness]]></category>
		<category><![CDATA[investment]]></category>
		<category><![CDATA[judge judy]]></category>
		<category><![CDATA[lost]]></category>
		<category><![CDATA[madoff]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[nature]]></category>
		<category><![CDATA[scapegoat]]></category>
		<category><![CDATA[self-esteem]]></category>
		<category><![CDATA[television]]></category>
		<category><![CDATA[wall street]]></category>

		<guid isPermaLink="false">http://leegertrained.wordpress.com/?p=198</guid>
		<description><![CDATA[Scapegoating, as you may already know, is the act of selecting a single person and putting the blame for some ignominious action on their head.  Typically, it is done to spare a larger group of people who are actually guilty of the bad deed.  The term comes from the Bible (according to Wikipedia), [...]]]></description>
		<wfw:commentRss>http://leegertrained.com/scapegoats-blamecasting-and-excuses/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>The Advantages and Disadvantages of Entitlement</title>
		<link>http://leegertrained.com/the-advantages-and-disadvantages-of-entitlement</link>
		<comments>http://leegertrained.com/the-advantages-and-disadvantages-of-entitlement#comments</comments>
		<pubDate>Mon, 23 Feb 2009 18:11:15 +0000</pubDate>
		<dc:creator>jleeger</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[capitalism]]></category>
		<category><![CDATA[conan obrien]]></category>
		<category><![CDATA[diet]]></category>
		<category><![CDATA[egotism]]></category>
		<category><![CDATA[entitlement]]></category>
		<category><![CDATA[exercise]]></category>
		<category><![CDATA[health]]></category>
		<category><![CDATA[lewis ck]]></category>
		<category><![CDATA[malcolm gladwell]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[outliers]]></category>
		<category><![CDATA[simplicity]]></category>

		<guid isPermaLink="false">http://leegertrained.wordpress.com/?p=153</guid>
		<description><![CDATA[In his book, Outliers, Malcolm Gladwell talks about a child-psychologist&#8217;s perspective of &#8220;entitlement&#8221; as being slightly different from what we hear about in the press these days.  Entitlement, in psychological terms, is the feeling that you are allowed and capable of doing the things you want to do.  Nowadays, we take it to mean the [...]]]></description>
		<wfw:commentRss>http://leegertrained.com/the-advantages-and-disadvantages-of-entitlement/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
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