My friend sent this picture around the other day:
If you can’t see the point of this, the add says that for every “Mega Jug” of Pepsi you buy, KFC will donate a portion of your $3 to the Juvenile Diabetes Research Foundation.
Heard of the Ouroboros?
It’s the old snake/dragon eating its own tail trick!
I’m not referring to the cyclical nature of reality aspect of the Ouroboros, but rather, tot he concept of circular reasoning.
We see this type of reasoning a lot these days. Perhaps it’s just because it’s one of those easy Jedi Mind Tricks that people usually tend to fall for:
(find other Logical Fallacies here)
You see, if there is no Pepsi Mega Jug, there is a much lower risk of juvenile diabetes. If you lump all soft drinks and other high-sugar junk food under the label of “Pepsi Mega Jug” the risk for juvenile diabetes falls to almost nothing.

